Rachel Dauer
Communications & Talent Manager
Background
Rachel Dauer is energized by listening to people share their passions, and she loves creating connections through meaningful conversations, building relationships across the community. As Communications & Talent Manager for Piper & Gold Public Relations, Rachel is adept at taking in broad perspectives and information and crafting it all into a compelling story that makes an impact.
Rachel’s background in corporate communications, event planning and volunteer coordination fuels her ability to connect stories to purpose, shining a light on her clients' good work. She’s skilled at identifying what makes a project special and crafting messages that help the story shine.
She previously worked in corporate philanthropy and as a strategic support associate for Jackson National Life. She was the volunteer coordinator and events intern for the Sparrow Foundation, assisting with the largest annual fundraiser for the region’s largest health system. A native of Kawkawlin, Michigan, northeast of Bay City, she holds a bachelor’s degree in communication with a minor in public relations from Michigan State University.
Rachel is invested in ensuring empathy, transparency and kindness are prioritized, and she strives to be the person who people come to in search of a listening ear or a fresh perspective both personally and professionally.
When she’s not amplifying her clients’ passions, Rachel is feeding her own — reading mystery novels, seeking out new music artists, and even writing a bit of her own music at her home in Anderson, South Carolina. You also are likely to find her watching thrillers (“Jaws” is such a favorite, she has a room in her house devoted to the 1975 Spielberg classic) and sipping an Aperol Spritz.
Results
- Acted as Account Director for the Harm Reduction Awareness Campaign with Ingham County Health Department, a campaign that aims to promote harm reduction practices and reduce stigma around substance use. To support the program, P&G assisted in the creation of a toolkit with flyers, rack cards and sample messaging to connect audiences to trusted resources and a video campaign to spotlight Peer Recovery Coaches. To date, the campaign has reached over 509,000 people and received an Excellence Award in the Public Service Campaign category at the 2024 CMPRSA PACE awards.
- Oversees the P&G Student Internship Program, including the recruitment, hiring and supervision of two students per year. Rachel additionally oversees P&Gs attendance at career fairs, hosting agency tours and Q&As with local university students, and the creation of onboarding materials.
