What We Do

Do good work. Work to do good.

Based in Michigan with a national reach, we partner with organizations that are making a difference in their communities and beyond. Whether we’re supporting statewide initiatives or local programs with broader impact, our team shows up as a strategic extension of your own. We listen deeply, build trust and co-create communication strategies that deliver results. 

Who We Help.

These aren’t the only areas we work in, but they’re where we have strong experience and love partnering with organizations to make a real impact.

  • Healthcare & Public Health
  • Early Childhood through Higher Education
  • Workforce Development
  • Economic Development
  • Community Revitalization & Housing
  • Small Business & Entrepreneurship
  • Human Rights & Advocacy
  • Financial Empowerment & Financial Technology (FinTech)
  • Juvenile Justice & Legal System Reform
  • Corporate Social Responsibility & Philanthropy

CORE SERVICES

We believe in the power of communication to inspire change. Our work is rooted in collaboration and strategy, and we drive impact through a commitment to integrity and human connection. We specialize in delivering strategic, integrated communications solutions that empower organizations to connect with their audiences, drive engagement and achieve measurable impact. 

Integrated Communications

We help you craft a unified communications strategy that delivers your message consistently and purposefully across every platform. Our holistic approach ensures seamless integration of all communication efforts, building trust and engagement across channels.

Examples of work:

  • Communications planning and strategy development
  • Audience research and insights gathering
  • Campaign development, execution and optimization
  • Content creation and distribution
  • Media buying, placement and paid media strategies
  • Performance tracking, analytics and ROI measurement

Community Engagement & Advocacy

We partner with you to build strong relationships within your community, advocate for meaningful change, and mobilize supporters to take action. Our focus is on creating authentic connections that drive positive, lasting impact.

Examples of work:

  • Community outreach and engagement strategies
  • Event coordination and community engagement
  • Advocacy campaign development and execution
  • Stakeholder relations and coalition building
  • Community listening strategies with feedback integration
  • Hosting town hall meetings and public forums
  • Focus group facilitation and survey design
  • Community needs assessments and data analysis

Branding & Identity Development

Your brand is the foundation of everything you do, and we help you create and refine an identity that resonates deeply with your audience. Whether you’re building a brand from scratch or refreshing an existing one, we ensure your brand is aligned with your values and vision.

  • Brand strategy and development
  • Brand refresh and repositioning
  • Visual identity design (logos, color palettes, typography)
  • Brand guidelines
  • Creative asset creation (print, digital, social)
  • Messaging frameworks
  • Brand storytelling 

Media Relations

We position your organization as a trusted leader in your industry through strategic media engagement, thought leadership and speaking opportunities. Our media relations strategies amplify your message, enhance your reputation and increase visibility.

  • Media & press outreach
  • Press release distribution
  • Media list building
  • Thought leadership positioning and pitching
  • Interview coaching and spokesperson preparation
  • Media training
  • Press events, briefings and media tours

Organizational Strategy

We provide the expertise and guidance needed to create clear, actionable strategies that drive your organization's growth, reputation and long-term success. From strategic planning to reputation management, we help you align your internal efforts with your overarching goals.

  • Strategic planning and goal-setting workshops
  • Fractional support for executive leadership and teams
  • Reputation management strategies
  • Stakeholder relations and engagement
  • Internal communications consulting and optimization
  • Crisis communications and risk management

Training & Tools

We support individuals, teams and organizations with the tools, resources and coaching they need to succeed. Led by a team of experienced educators and skilled facilitators, our training programs are designed to build confidence, strengthen capacity and empower teams to lead effective, values-driven communication efforts. Whether through workshops or digital resources, we help you develop the expertise required to drive meaningful impact.

  • Masterclasses
  • Digital resources and toolkits
  • Webinars and online learning platforms
  • On-demand workshops
  • Customized coaching and training sessions tailored to your needs

Our work creates a lasting impact. From shifting public narratives to influencing policy and mobilizing communities. If you’re looking for a communications partner who truly understands your “why,” let’s connect. Together, we can make an impact that matters.