Malorie Zimmerman
Director of Strategic Communications
Background
With nearly 20 years of experience in communications, Malorie Zimmerman leads with a sharp eye for strategy, a passion for solving complex challenges and a dedication to making an impact.
As Director of Strategic Communications at Piper & Gold Public Relations, Malorie believes every project is an opportunity to connect, listen and create meaningful solutions tailored to each client’s needs.
Guided by her commitment to intentionality and continuous improvement, she approaches her work with curiosity, thoughtfulness and a drive for excellence. Her knack for combining data-driven insights with compelling storytelling ensures that everything she touches at P&G is impactful and enduring.
A proud graduate of Michigan State University, Malorie holds a master’s in strategic communication, a B.A. in advertising and public relations, and a graduate certificate in digital media.
Beyond her professional achievements, Malorie brings warmth and energy to every interaction, making her a trusted partner and advocate for her clients. A fan of bold lipstick and faux fur and a proud native of Michigan’s Upper Peninsula, she enjoys hiking, biking and staying active with her family. She lives in Okemos with her husband, three children and two dogs.
Results
- Designing and hosting an award-winning webinar series to equip education leaders with actionable communication tools.
- Serving as a trusted advisor to public health organizations, implementing media relations, social media strategies and communications to align goals and advance equity-driven outcomes.
- Leading branding and outreach campaigns for national programs, developing toolkits to support local adoption of initiatives.
- Advising senior leadership on communication strategies that enhance organizational alignment and effectiveness.
- Shaping workforce and economic development initiatives with strategic plans that support regional growth and opportunity.
