Media Relations

Media relations

It was move-in day my freshman year at Michigan State University.

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We all want to wake up every day knowing we’re going to accomplish something that matters. At Piper & Gold, we are committed to inspiring hope and leading change.

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Beyond the Bling is a blog series sharing a look inside our award-winning work.

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As a part of winding down our #GoodToBeHome theme, we are highlighting our work with Capital Area Michigan Works!

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Hadley Kerr is laser-focused and results-oriented in all of her endeavors, whether she’s drafting a press release for a client, or finishing a captivating novel. She is happiest when she is producing work that amplifies the stories of others.

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Caroline Johnson is natural storyteller who approaches all her work with compassion. As a new student strategist at Piper & Gold Public Relations, she looks forward to making an impact in the greater Lansing community.

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photo of a woman who is wearing a floral shirt and smiling to the camera next to a graphic that says "Meet the Team, Hilary Edwards, Creative Strategist"

Hilary Edwards lives for a challenge. As Creative Strategist for Piper & Gold Public Relations, she gets excited about whipping up creative solutions to solve problems and meet deadlines.

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newspapers

A lot of PR folks think the age of the press release has passed. But for many of us working in small and mid-sized markets, releases still have a relevant role and function if done right.

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When you’re a small agency in a medium-sized city, it’s easy to get stuck in the mindset that your work is only ever noticed by your clients and community members.  

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