Writing

Zoe Howard runs on collaboration and creativity.  As the new creative student strategist at Piper & Gold Public Relations, she looks forward to her creative vision coming alive.

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Lauren Hullum is a deadline driven woman. Give her a spark of inspiration and a strong brainstorming session and she will have a well-executed strategic communications plan done before the day’s end.

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Everyone wants to make a difference with their life. Whether we realize it or not, this is what drives us or causes us to lose motivation. And it is especially true in PR.

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Lisa Benck Assenmacher is at her best when she’s in the middle of a project and the “it” is in full swing.

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It’s a scary time in PR. And a powerful one.

I spent the past week with my public relations colleagues from around the nation at the Public Relations Society of America’s International Conference, aka PRSA ICON.

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Laura Capello is a background ninja. When she’s doing her best work, no one should even know it.

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Claire Barkholz thrives off the written word. Most days she can be found with headphones in her ears and fingers typing away on her keyboard.

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