May 17, 2017
With the ever-changing platforms, trends and constant competing for audiences, working in social media can be exciting―but it takes work to stay on top of your creative game.
May 10, 2017
Anyone can talk the talk. And anyone can say she has the best team, the best culture, the best approach and the best strategies – because, why wouldn’t you?
In public relations, there’s nothing worse than sitting at your desk, staring at a Word document on your screen and knowing it’s up to you to transform that blank page into a compelling feature article by the deadline. We’ve all been there.
Mar 23, 2017
If you’ve been keeping up with social media trends, you’ve probably heard about the heavily debated topic of Snapchat versus Instagram Stories.
In storytelling, we often intuitively think about words. Words matter — it’s a core value at P&G — and we understand how a person’s interpretation, acceptance and actions change based on the approach or content theme.
Jul 8, 2021
People often think of media relations as coordinating interviews with journalists, securing magazine placements, planning media events and arranging broadcast segments.
Jun 17, 2021
Learning how to prioritize is essential, no matter what area of life we’re focusing on. Prioritization is a skill we need to cultivate for work, home life and even our social lives.
Apr 30, 2021
P&G has won a lot of awards over the years. I don’t say that to brag because it’s the truth, and we put time into making that a reality.
The pandemic and resulting shift to working virtually made many people realize how difficult it can be to lead (and participate in) meetings that aren’t a snoozefest....
When it comes to branding, there are a lot of questions about what that actually entails.