Category: PR strategy
Services: Community Relations and Grassroots Advocacy, Strategy and Planning
Imagine sitting in a cool Starbucks sipping your cold brew despite the 90 degree heat and 110% humidity, watching your bus move along its route on your iPhone screen.
Meet the Team Monday: Hadley Kerr
Jul 1, 2019
Category: What's new
Services: Community Relations and Grassroots Advocacy, Digital Media, Media Relations, Strategy and Planning, Visual Storytelling, Writing
Hadley Kerr is laser-focused and results-oriented in all of her endeavors, whether she’s drafting a press release for a client, or finishing a captivating novel. She is happiest when she is producing work that amplifies the stories of others.
Beyond the Bling: Making student saving successful
Jun 26, 2019
Category: PR tactics
Services: Community Relations and Grassroots Advocacy, Visual Storytelling
When you think about saving money, the last person you would consider to be a good saver is a kindergartener. We — and the City of Lansing — think otherwise.
Beyond the Bling: Nutrition in numbers
Jun 21, 2019
Category: PR strategy
Services: Community Relations and Grassroots Advocacy, Strategy and Planning, Visual Storytelling, Writing
Beyond the Bling is a blog series that shares an inside look into our award-winning work, and today we’re spotlighting our partnership with the MSU Center for...
Meet the Team: Caroline Johnson
Jun 21, 2019
Category: What's new
Services: Community Relations and Grassroots Advocacy, Digital Media, Media Relations, Strategy and Planning, Visual Storytelling, Writing
Caroline Johnson is a natural storyteller who approaches all her work with compassion. As a new student strategist at Piper & Gold Public Relations, she looks forward to making an impact in the greater Lansing community.
Meet the Team: Hilary Edwards
Jun 17, 2019
Category: P&G culture
Services: Community Relations and Grassroots Advocacy, Digital Media, Media Relations, Strategy and Planning, Visual Storytelling, Writing
Hilary Edwards lives for a challenge. As Creative Strategist for Piper & Gold Public Relations, she gets excited about whipping up creative solutions to solve problems and meet deadlines.
Category: PR strategy
Services: Community Relations and Grassroots Advocacy, Strategy and Planning, Visual Storytelling
All too often, we hear PR professionals claim they “don’t do math” or “aren’t good at math.” Can we please stop saying that? Just because math isn’t all that we do, it doesn’t mean that we don’t need or use math to effectively do our jobs.
Beyond the Bling: How do we make data sexy?
May 31, 2019
Category: PR strategy
Services: Community Relations and Grassroots Advocacy, Strategy and Planning
We geek out about data. Research is the foundation of effective -- and award-winning -- PR, after all. So a project that lets us conduct research, write about research and then test out the recommendations through -- wait for it -- research?
Category: PR strategy
Services: Community Relations and Grassroots Advocacy, Strategy and Planning
We’d be remiss if we ended our #Inthe517 month without talking about one of our coolest projects to make boring things fun.
